Set the context file up once. Reuse the research process for every new campaign, changing only the industry and the location. The AI's job is the field research — walking every prospect's site, checking it against the signal, structuring what it finds.
"It's no longer enough to just optimise your own website to get cited. It's now imperative to make sure your brand is mentioned and vouched for by other external publications."
The question isn't just "can Google find you?" It's "will an AI agent read your site, understand it, and cite it?"
Getting your Trinity Audio player ready... One of the biggest frustrations for anyone using AI in their business is simple: it doesn’t sound like you. In our recent “AI on Friday” session, Dr. Steve Day joined the group from Stockholm to show how he has solved that problem inside
Jellypod co-founder Pierson Marks explains why AI voice podcasting is booming despite listener scepticism — use cases, pricing, and how two founders serve 75,000 users.
Getting your Trinity Audio player ready... Plenty of people will tell you that “email is dead” and that AI is about to replace careful, considered marketing. The reality emerging from practitioners on the ground is very different. Email is still the backbone of serious business communication – and AI, when used
Worried you've missed the AI game? Brad Sugars has good news. The world's leading business coach says the window is wide open. You're not late. You're early. "If you have a bad system, AI will make a bad product faster."
The Music Studio in Your Browser Suno is the AI tool that gives founders a way to use sonic branding in their marketing. We've all spent the last few years thinking about AI for productivity, now AI is enabling audio creativity. When I first launched my podcast, I
0:00 /0:10 1× A Framework Born from Frustration I've been building out what I call the A.I.M. For AI framework — a practical system designed to help entrepreneurs use artificial intelligence to generate real sales from content. The premise is straightforward: AI should make it
Sneaky content” means letting others do the experimentation: you study their top posts and reuse the underlying pattern rather than inventing from scratch.
The Winter Olympics have always been a showcase for human performance. But at the Milano Cortina 2026 Games, they are also becoming a showcase for something else: the growing role of artificial intelligence in helping audiences understand what they’re watching.
As one Forbes article notes, when an AI like ChatGPT suggests your product, it serves as a powerful signal of your expertise, creating a strong loop of credibility.
AI
In 2026, LinkedIn has become the second most-cited source in AI-generated responses — behind only Reddit, Inc.. LLMs build a profile by stitching together patterns from the text they can access.
Webinars
You already know what a webinar is … I actually prefer to speak about webinar funnels. A webinar funnel is a type of sales funnel and I am absolutely passionate about deploying them to earn $$$ on autopilot. My webinars have been attended by thousands of people from 72 countries across the
Personal branding
In a world where first impressions are formed in seconds, the clothes we wear play a significant role in how others perceive us. Whether it’s in business meetings, casual encounters, or even on a podcast, people quickly form opinions based on appearance alone. 0:00 /0:32 1× But
Like or not, when you go onto a video podcast， you are going to be judged just like a presidential candidate. Actually, this is true of all of your video meetings， including Zoom and Teams. It's not about you, it's about how the mind works when
when your podcast background aligns with your professional role—such as a business expert appearing in a well-organized office—it helps the audience quickly place you in the "expert" category, reinforcing your credibility.
Podcast
Whether you're hosting a podcast or guesting on one, great audio doesn’t just make you sound clearer—it makes you sound smarter, more professional, and more trustworthy.
AI
What happens when that 'personalisation' feels hollow? What if the very thing designed to build a connection is actually signalling the opposite?
This article walks through a practical, step‑by‑step framework you can hand to a member of staff to run for you: how to optimise your profile, what to post, how to comment strategically, and how to turn connections into booked calls.
This article looks at some of the best tools that you can use to gather and share testimonials for your business, and the impact on SEO of doing so.
AI
By engaging visitors proactively, these on-site agents can dramatically increase lead capture and qualification, with reported results including a 2.1x increase in more qualified leads and a 25% reduction in customer acquisition costs [6].
Presentations
The presentation is the start of building relationships, it is not the time to sell but to create future opportunities to sell. This is how I prepare to increase the number of those opportunities.
AI
Imagine a B2B sales platform that automates your most tedious tasks using AI. Flowla, a newcomer on the scene, has just raised £2m to help sales teams stop relying on human memory for what should be a streamlined process. Think about that. We’ve all been there—spending hours on